No book explains the importance of simplicity in storytelling better than this one.

It clearly and methodically outlines what good writing is and how to become a better writer, one chapter at a time.

This is Stephen King at his best. He uses personal experiences to show you how you can write almost as well as he does.

This is, for me, the most practical book on writing.

To be a great communicator, you have to understand how people think. This book helps with that.

One of the easiest books to read about how to find great ideas.

The world of media has changed, and the Internet is the most influential factor in that. But how did we get here?

You can’t be globally relevant if you don’t understand how culture influences people worldwide.

Personally my favourite book on how to think about strategy.

It contains well-throughout ideas about understanding our current ways of life and what the future might hold.

You won’t always have all the facts before making big decisions. But you can create a framework that helps you make smart decisions nonetheless. This book helps with that.

The future will very likely be different from the present, and there’s always a process through which that will happen. This book provides an interesting way to think about what future technology will look like.